Custom Un-Lit store Signage

Retail experts agree that vibrant, attractive, consistent store signage enhances a consumer’s shopping experience, improves traffic flow and ensures return visits.

D&P produces brilliant custom department signs, on-shelf point-of-purchase (POP) displays, directional and informational signs, seasonal and promotional signs and virtually any other interior store signage you can imagine.

D&P’s department signage, aisle markers and checkout lights work together to provide a consistent brand image and expedite customer traffic flow; offering consumers a more pleasant retail experience. Our in-house digital graphics design and imaging services group creates signage using digital, vinyl or screen printing technology. Our range of fabrication options is wide, with a host of materials choices for total customization to suit your needs. All signs are delivered “ready-to-hang” with all necessary hardware included. Below are some of the types of un-lit signage we can create for your grocery store, convenience store, discount store, mass merchandise store or specialty retail store.

Department Signage


  • Wall lettering
  • Wall mounted signs
  • Double-sided hanging signs

Directional Signage

  • Restrooms
  • Customer service
  • Exits
  • Office suites
  • Specialty signs for airports, hospitals and universities

Product Signage

  • Brand awareness
  • Store name
  • Product finders

Promotional (POP) Signage

  • Clearance
  • Sales
  • Discounts

Gondola Product Pointers™

Gondola Product Pointers

  • Single-Sided
  • Double-Sided
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“Thanks again to the D&P team. Your efforts are much appreciated, I’m impressed. I just looked through my D&P file and found the first order I placed with AI Eichel in 1990. Here’s to the next 20 years!”

~Rob Rademacher, Bartell Drugs

For more design options, please click here to contact us.